
FIREBRAND
business leadership in crisis
for those who refuse to accept
business-as-usual when the world’s on fire
The live calls from FIREBRAND are complete. Thank you for such an amazing experience.
The full replays are posted below, as well as a menu of where to go next!
Bonus Content
Empowered Sales Model
In week 1, we talked a lot about power dynamics and how we are often pulled between making ourselves the thing-being-extracted-from and the extractor, and how often we choose smallness in an effort to avoid causing harm. This lesson, from my group program THRIVE, dives into these dynamics and introduces what I call the Empowered Sales Model, which offers a third, more sovereign, option.
Journal Prompts
Self-Reflection and Perceptions
What preconceived notions do you have about what it means to be good at selling? How do these perceptions align or conflict with your personal strengths?
Overpowered Sales Model
Reflect on a time you experienced the overpowered sales model as a buyer. What about the interaction felt uncomfortable or misaligned for you?
Are there any sales tactics you’ve internalized from this model that you might still be using unconsciously? How can you shift away from them?
Underpowered Sales Model
When have you held back from fully showing up or sharing your offers because you were afraid of being seen as “pushy” or “too much”? What impact did that decision have on your business?
What stories are you telling yourself about why playing small feels safer or more acceptable? How might these stories be holding you back from the results you want?
What would happen if you allowed yourself to take up more space in your business and fully claim your worth? What’s the worst that could happen—and what’s the best?
Empowered Sales Model
What does it look like for you to stand in the fullness of your offer while respecting your client’s sovereignty? How does this feel different from the other models?
Think of a client interaction where you felt deeply connected and in your power. What made that moment stand out, and what became possible when you were in that energy?

I am delighted to be in your company, asking these vital questions, and building businesses that change the world.
Email us with questions or for support!